ENTERPRISE MANAGEMENT

MSc / PGDip

Accredited by University of Warwick

Choose Award
Duration

1 year FT / 2 years PT

Placement

Up to 6 months (optional)

Entry

February, September

Fees

View Fees

Business, Marketing and Finance
Choose Award
Duration

1 year FT / 2 years PT

Placement

Up to 6 months (optional)

Entry

February, September

Fees

View Fees

Business, Marketing and Finance

Our course carries CMI accreditation, leading to a Level 7 CMI diploma on completion (subject to additional fee)

Optional six-month work placement to boost your skills and career progression

Firms need to be enterprising in today's competitive business environment, with great demand for innovation, creativity and uniqueness. Developed in partnership with industry professionals, our Enterprise Management postgraduate course will equip you with the business knowledge and experience needed to excel in management positions within the enterprise service sector.

Our course will boost your business and management skills and enable you to identify and respond to new business opportunities. You will gain the knowhow to set up your own firm and help it grow strategically, with the option to devise your own business plan as part of your final research project. You will work alongside local and national entrepreneurs on 'live' business and development projects, as well as having the option to boost your industry experience with a six-month placement.

You will have opportunities to build additional practical skills in our Digital Creative Studio and engage with entrepreneurs who can provide mentoring throughout your course. What's more, our Enterprise Management master's course is dual accredited by the Chartered Management Institute (CMI) – a recognised professional management body – making you eligible to receive a Level 7 Diploma in Strategic Management and Leadership on completion of the course (subject to payment of an additional fee).

Why should I choose this course?

  • PRACTICAL APPLICATION – Develop your own business start-up concept and work alongside entrepreneurs on live projects, as well as gaining other skills in our Digital Creative Studio
  • WORK PLACEMENT – Take on an optional six-month placement to boost your experience of the business sector
  • EXPERT SUPPORT – Engage with experts who will provide mentoring and support to help you grow and succeed in business
  • INDUSTRY APPROVED – Our course offers you the opportunity to achieve Chartered Manager status as well as providing CMI membership throughout your studies

Our facilities

Our Enterprise Hive provides a range of support services for budding entrepreneurs, while students on our business courses have opportunities to develop practical skills in our state-of-the-art Financial Trading Suite. Our Digital Creative Studio also allows you to gain a range of digital production skills including audio and video.

Course breakdown

  • Postgraduate

Core Modules

Business Creation and Development

Business Creation and Development engages students in the more practical elements of enterprise activity, not just in terms of creating new businesses, but also in terms of entrepreneurship within the corporate environment and business growth. The module content will explore the key principles of the start-up and growth of a business, including entrepreneurship, business creativity, business growth, business planning, strategy formulation and business improvement.

Enterprise Project

The module extends and develops students' knowledge and ability in focusing upon, and preparing for, entrepreneurial research. It introduces students to the disciplines of critical appraisal and research techniques as well as the design and execution of an enterprise research project. The project can either take the form of a new enterprise start-up plan or an existing business development plan. The aim is to develop students' skills and expertise in the essential research tools they will need for both successful postgraduate study and as self-employed entrepreneurs or managers of the future.

Entrepreneurial Finance

This module aims to develop students' understanding and awareness of the fundamental concepts of finance from an entrepreneurial perspective in terms of financial statement analysis, working capital management, forecasting models, capital budgeting and investment appraisal. The module places emphasis on how managers can use financial techniques to greatly enhance the decisions taken in small and medium size enterprises and start-up firms.

International Entrepreneurship

This module provides a mature insight and appreciation of entrepreneurship within the international market. Emphasis is placed on critiquing a range of opportunities and challenges an international entrepreneur needs to consider and prepare for relating to such areas as: culture; foreign exchange; entry strategies; marketing and implementation.

Personal Leadership Development

In an ever-changing and challenging business environment, strong leadership is vital to business success. To become adept in such changing times, individuals need to develop personal leadership skills. Initially, the module introduces contemporary theories and models underpinning leadership. From this, students will be given an opportunity to develop personal leadership skills, including coaching, mentoring and communication. The module will also enable students to reflect on prior and existing leadership experience, work through case studies, business insights and engage in critical dialogue with others to develop their own leadership skills.

Risk and Strategic Enterprise Management

Enterprises operate within global, complex and increasingly dynamic environments. This makes it imperative for entrepreneurs and managers to design and implement effective strategies to deal with inherent risks of doing business in these volatile environments. This module provides a framework for identifying, assessing, quantifying risks and designing effective risk mitigating strategies. This will be examined from both an SME and corporate business perspective. The challenges facing entrepreneurs in the management of risk is also incorporated. Through an examination of various frameworks students are given an opportunity to evaluate and apply risk management tools and techniques to real time situations.

Choose 1 optional module

Integrated Marketing Communications

Consumers are bombarded by media messages and marketing related communications from organisations, but the power has shifted thanks to growing consumer involvement and interactivity, utilising the latest interactive technologies. Consumers are now active and engaged, often generating their own content and co-creating communications with producers and other consumers thus raising opportunities and challenges for organisations in the events, hospitality and tourism sector. This module will give students an in-depth understanding of the marketing communication mix both from a theoretical and practical, strategic and tactical perspective exploring how different forms of communication work together, acknowledging the development of the new mediums by which organisations may communicate with stakeholder and influencer groups and how such communications affect business and society.

International Financial Management

This module aims to develop students' understanding and awareness of the key principles, tools and techniques of financial management within an international and increasingly dynamic environment. It places emphasis on how entrpreneurs can use financial information to greatly enhance the decision-making processes within their business. For SMEs these key decisions relate to international trading and encompass exporting, selling through intermediaries, exchange rate fluctuations and financial regulations. For SMEs progressing to larger structured enterprises, decisions relating to corporate finance and governance will also be incorporated.

Managing Across Cultures

Today's global hospitality industry requires employees to have an understanding of management and leadership across cultures, so you will explore the issues surrounding this while assessing the move away from local cultures to a more cosmopolitan environment. You will examine the management styles, motivation techniques and leadership theories as well as any complexities and contradictions that may occur.

Marketing and Digital Media

This module will provide you with an in-depth understanding of marketing and digital media within the context of global travel and tourism. Using an interdisciplinary approach, the module will combine theoretical foundation with contemporary marketing and digital media techniques. Key themes will include digital travel trends, changing consumer dynamics, marketing competitiveness and brand management, digital revenue generation and strategies for success.

Strategic Brand Management

With the ever-increasing power and influence of various stakeholders on the development and success of service brands, you will explore how firms seek to gain and sustain a competitive advantage from their portfolio of brands.

Optional placement module

Professional Postgraduate Placement

If you want to get your foot in the door of an organisation then this 6 month optional placement will give you valuable experience, enhance your CV and may help your future employment prospects.

The modules listed above are reviewed regularly to ensure they remain up-to-date as well as being informed by industry and the latest teaching methods. Occasionally we may need to make unexpected alterations to modules – should this happen, we will communicate with all offer holders as soon as possible.

Entry requirements

Academic entry requirements

A 3 Year Degree with an average of at least 60%
A 4 Year Degree with an overall average of at least 55%

Postgraduate diploma

Applicants holding a 3 Year Degree with an average between 55-60% or a 4 Year degree with an average between 50% and 55%, will be offered entry onto the Postgraduate Diploma in the first instance. Those achieving Masters level passes on the Postgraduate Diploma can proceed to the Masters gaining the award in the same amount of time as if they had initially registered on the Masters Programme initially.

English entry requirements

If English is not your first language, you will need a recognised English Language qualification to meet the entry requirements onto a degree programme.

English Entry requirements for students applying from India  

Board Minimum Requirement (2021)
CBSE B Grade
ICSE 60%
Cambridge B Grade / 6 Pointer
Maharashtra State 60%
Andhra Pradesh 60%
Kerala 60%
Karnataka 60%
West Bengal 60%

If you do not have one of the above qualifications, please see here for the full list of accepted alternatives.

International English Language Testing System (IELTS)

IELTS 6.5 with no element less than 6.0

Key information

Teaching and assessment

This course is delivered through a variety of teaching methods including lectures, seminar debates, enterprise workshops and interacting with leading entrepreneurs and guest speakers. You are also expected to engage with independent reading and research.

Assessment will be conducted through a range of methods to develop your entrepreneurial and management skills and competencies, including case studies, online debates, assessed seminars, presentations, executive reports, business planning and pitching.

Our teaching and assessment is underpinned by our Teaching, Learning and Assessment Strategy 2021-2024 (UK website).

Additional qualifications and training

Our course is accredited by the CMI, meaning you will be eligible for a Level 7 CMI Diploma in Strategic Management and Leadership on completion. (This is subject to payment of an additional fee of £265.)

Percentage
70%

of graduate employers say relevant experience is essential to getting a job with them

Work placements

Placements provide you with vital real-life experience and help build your skills and confidence before you graduate, as well as potentially leading to a job after your studies. Our dedicated hired@UCB employability team will help you to find your ideal placement.

Our MSc/PGDip Enterprise Management course includes an optional six-month placement upon completion of the taught part of the course.

Work alongside experts in your field

Some of the employers we have worked with include:

  • Grand Hyatt Beijing (China)
  • Luxury Hotels International of Spain (Spain)
  • Hiflow (France)
Due to the coronavirus pandemic, please be aware that opportunities to travel overseas for placements, residential trips or project work may be affected by government travel restrictions. Please see our Covid FAQs page (UK website) for more information.
We have been working with professionals from various industry sectors to get a comprehensive understanding of how to start our own businesses. On the trip to Dubai, we got to attend a conference on entrepreneurship, and have had a number of guest speakers giving lectures and inspiring testimonials.

Amandine Nguidjol Enterprise Management MSc

Career opportunities

  • Business development manager (Postgraduate)
  • Management consultant
  • Project manager (postgraduate)
  • Business adviser (postgraduate)
  • Financial manager
  • Business owner

Please note: The examples of roles are to serve only as a guide.

hired@UCB

Our dedicated careers, employability and placements team is here to support you in every step towards your future.

Find out more

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